Expert ERP & Finance Solutions

Our services

AF Advisory supports small to mid-sized businesses, corporates, and entrepreneurs in the UK, UAE, and Europe who require expert financial and ERP advisory without the heavy costs of large consultancies. Our clients span industries including real estate, services, technology, and manufacturing — organizations that value professionalism, integrity, and measurable results.

ERP

End-to-end ERP consulting across Oracle, SAP, and Microsoft Dynamics platforms. We assist with business requirement mapping, system selection, configuration, testing, and go-live support. Our dual experience as implementers and finance users ensures that ERP systems serve your business — not the other way around.

Accounting & Finance Advisory

Comprehensive support in IFRS reporting, budgeting, forecasting, IPO readiness, mergers and acquisitions, and performance management. We help finance teams strengthen control, compliance, and strategic decision-making.

Unlock insights through integrated data and analytics. We design BI frameworks, performance dashboards, and reporting solutions that transform raw data into clear, actionable intelligence for leadership teams.

Business Intelligence & Transformation

• IT Roadmap Design & Development

• System Review & GAP Analysis

• Business Process Re-engineering

• ERP Product Selection & Fitment

• Scope Definition & RFP Preparation

• Vendor Evaluation & Selection

• Project Management & PMO Support

• Configuration & System Implementation

• Data Migration & Validation

• Go-Live Assistance & Post-Implementation Support

• Preparation of statutory financial statements under IFRS & local GAAPs

• Management accounts with board-ready reporting pack

• Corporate Tax, VAT, and Companies House compliance

• Group consolidation and statutory audit coordination

• Position papers on complex accounting matters (M&A, Purchase Price Accounting, new IFRS adoptions) ready for Board and relevant committee decisions

• Financial Data Integration & Automation

• Performance Dashboards & KPI Development

• Data Analytics & Predictive Insights

• Process Optimization & Automation (RPA)

• Digital Transformation Strategy

• Business Planning & Consolidation Solutions

• Data Governance & Reporting Controls

About AF Advisory Ltd

AF Advisory Ltd is a UK-based consulting firm providing board-level advisory in Accounting, Finance, ERP, and Tax. Founded by a CFO track Finance leader with over 20 years of Big4 (PricewaterhouseCoopers) and international experience, we bridge the gap between business goals and technology to deliver sustainable growth and compliance.

• 20+ years of experience across Accounting, Finance, and ERP.

• Big 4 and quoted-company background ensures highest professional standards.

• End-to-end transformation capability — from design to delivery.

• Personalized, flexible engagement model.

• Focus on measurable outcomes and long-term value.

Transformative experience with AF Advisory.

Ashiq F.

"

At AF Advisory Ltd, we believe effective finance and technology integration drives long-term business success.

To empower organizations with practical, high-quality ERP, Accounting, Finance, and Tax advisory — grounded in real-world experience and global best practices.

Our Mission

Our Values

• Integrity: Always act with transparency and trust.

• Excellence: Deliver solutions that meet the highest professional standards.

• Partnership: Work alongside clients as long-term advisors.

• Innovation: Continuously evolve to meet the digital future of finance.

Muhammad Atif Younis -- FCMA, CGMA, MBA

A CFO-track finance leader with over two decades of international experience, Atif combines strategic vision with hands-on execution to deliver transformative ERP and finance solutions. His career spans leadership roles across listed real estate, infrastructure, and multinational organizations, where he has consistently driven growth, optimized performance, and built high-performing teams.

Atif began his career with PricewaterhouseCoopers (PwC), where he successfully led multiple full-cycle Oracle E-Business Suite implementations (GL, AR, AP, FA, Cash Management, Order Management, MRP/MPS), achieving a 95% client satisfaction rating. Over the next 17+ years in industry, he led Accounting, Operations, and Finance Transformation functions—bringing strategic direction and operational excellence to complex business environments.

As the Founder of AF Advisory, Atif leverages his deep expertise in ERP, Accounting, and Finance to deliver best-in-class consultancy services. He is passionate about designing and executing financial strategies that enhance growth, streamline operations, and create sustainable value for stakeholders. His philosophy centers on combining strategic foresight with disciplined execution to help organizations achieve long-term success through innovation and measurable results.

Founder & Managing Director

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AF Advisory Ltd transformed our financial processes, enhancing efficiency and compliance significantly.

Ashiq F.

★★★★★